'FINANCIAL TIMES' GUIDE TO STRATEGY by Koch, Richard ISBN 027365022X
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[edit] 'FINANCIAL TIMES' GUIDE TO STRATEGY
Behind business failure lies bad strategy and success generally comes from good strategy. The development of good strategy is remarkably simple but has been obscured by consultants and academics. This practical guide is for those who use strategy.
Developing a good strategy is remarkably simple. Yet strategy has become remote from those who need it most: managers and entrepreneurs. This bestselling guide clarifies key strategic concepts and demonstrates how you can build a profitable strategy for your business. *Demonstrating the power of strategy to raise profits. *Providing a DIY strategy kit for managers. *Distilling strategic thinking since 1960. *Providing a lively A-Z of strategy concepts, terms and techniques.
[edit] Book Details
[edit] Title
'FINANCIAL TIMES' GUIDE TO STRATEGY
[edit] Author
Koch, Richard
[edit] ISBN
027365022X
[edit] Published
10/07/2000
[edit] Publisher
Financial Times Prentice Hall
[edit] Binding
paperback
[edit] Retail Price
21.99 (GBP)
[edit] Typical Price Online
21.99 (GBP)
[edit] Buy Book Online
If you wish to purchase 'FINANCIAL TIMES' GUIDE TO STRATEGY, written by Koch, Richard and published by Financial Times Prentice Hall on 10/07/2000 then we have listed a few select online book retailers who can provide good value and service.
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