ASIAN BRANDING by BATEY, IAN ISBN 0130664669
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[edit] ASIAN BRANDING
This guide to building global power brands in Asia crusades a global marketing war in which Asian brands rise from nothing to beat western and Japanese power brands at their own game. It shows how a range of products in Asia, Australia and India can become global power brands by the year 2020.
[edit] Book Details
[edit] Title
ASIAN BRANDING
[edit] Author
BATEY, IAN
[edit] ISBN
0130664669
[edit] Published
31/05/2002
[edit] Publisher
PEARSON HIGHER EDUCATION
[edit] Binding
paperback
[edit] Retail Price
35 (GBP)
[edit] Typical Price Online
34.3 (GBP)
[edit] Buy Book Online
If you wish to purchase ASIAN BRANDING, written by BATEY, IAN and published by PEARSON HIGHER EDUCATION on 31/05/2002 then we have listed a few select online book retailers who can provide good value and service.
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