DYNAMICS OF ADVERTISING by BOTTERILL, JACKIE (ALL UNIVERSITY OF EAST LONDON) ISBN 9058230856

From Student Book World

Jump to: navigation, search

Contents

[edit] DYNAMICS OF ADVERTISING

This study serves three aims: to provide a review of the literature on advertising in sociology and cultural studies; to present the results of analysis of advertisement content over 50 years; and to develop a method for the psychosocial study of all forms of public communication.


[edit] Book Details

[edit] Title

DYNAMICS OF ADVERTISING

[edit] Author

BOTTERILL, JACKIE (ALL UNIVERSITY OF EAST LONDON)

[edit] ISBN

9058230856

[edit] Published

17/11/2000

[edit] Publisher

TAYLOR & FRANCIS BOOKS LTD

[edit] Binding

paperback

[edit] Retail Price

24.99 (GBP)

[edit] Typical Price Online

23.74 (GBP)

[edit] Buy Book Online

If you wish to purchase DYNAMICS OF ADVERTISING, written by BOTTERILL, JACKIE (ALL UNIVERSITY OF EAST LONDON) and published by TAYLOR & FRANCIS BOOKS LTD on 17/11/2000 then we have listed a few select online book retailers who can provide good value and service.

ISBN 9058230856


Personal tools