Entertainment Industry Economics by Vogel, Harold L ISBN 0521792649
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[edit] Entertainment Industry Economics
The fourth revised edition of this reference guide to the economics, financing, production, and marketing of the entertainment enterprise in the United States.
The entertainment industry is one of the largest sectors of the United States economy and fast becoming one of the most prominent globally as well. In this newly revised book, Harold L. Vogel examines the business economics of the major entertainment enterprises: movies, television, and cable programming, music, broadcasting, casino wagering and gambling, sports, publishing, performing arts, theme parks, and toys. This edition incorporates a full chapter on the Internet, covering the web's operational features, revenue sources, and the net's role as an agent of change. Other expanded features include sections on industrial structure, asset valuation methods, and comparative price trends. The result is a comprehensive, up-to-date reference guide on the economics, financing, production, and marketing of entertainment in the US and overseas. Investors, business executives, accountants, lawyers, arts administrators, and general readers will find that the book offers an invaluable guide to how entertainment industries operate.
[edit] Book Details
[edit] Title
Entertainment Industry Economics
[edit] Author
Vogel, Harold L
[edit] ISBN
0521792649
[edit] Published
05/10/2000
[edit] Publisher
Cambridge University Press
[edit] Binding
[edit] Retail Price
30 (GBP)
[edit] Typical Price Online
30 (GBP)
[edit] Buy Book Online
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