INTERNATIONAL MARKETING by BLYTHE, JIM (READER IN MARKETING, GLAMORGAN BUSINESS SCHOOL, ISBN 0749438088
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[edit] INTERNATIONAL MARKETING
This manual on international marketing explores current issues, including the tactical, operational and strategic issues at play in global marketing. This third edition is revised and features case studies and teaching materials. It is accompanied by a free CD-ROM.
[edit] Book Details
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[edit] Title
INTERNATIONAL MARKETING
[edit] Author
BLYTHE, JIM (READER IN MARKETING, GLAMORGAN BUSINESS SCHOOL,
[edit] ISBN
0749438088
[edit] Published
29/10/2002
[edit] Publisher
KOGAN PAGE
[edit] Binding
paperback
[edit] Retail Price
23.5 (GBP)
[edit] Typical Price Online
23.5 (GBP)
[edit] Buy Book Online
If you wish to purchase INTERNATIONAL MARKETING, written by BLYTHE, JIM (READER IN MARKETING, GLAMORGAN BUSINESS SCHOOL, and published by KOGAN PAGE on 29/10/2002 then we have listed a few select online book retailers who can provide good value and service.
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