RETAIL MANAGEMENT by Berman, Barry ISBN 0130263346

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Contents

[edit] RETAIL MANAGEMENT

Providing a balance betwen theory and practice, this guide to retail management includes useful career information and takes a strategic approach to decision making.

Capture the new spirit of retailing in an e-Commerce world in Retail Management, eighth edition *Each chapter includes an important practical application of the Web, from Barnes and Nobles return policy for on-line purchases to how retailers often visit merchandise marts such as Americasmart and CaliforniaMart when making buying decisions. *Technology in Retailing boxes in each chapter cover such topics as comparison shopping, electronic gift cards, and shopping centers versus cybermalls. *Web-based exercises appear at the end of every chapter and two of the Comprehensive Cases relate to Web-based companies. *A comprehensive Web site includes an interactive study guide, over 1,000 hot links, a glossary, and much more. come and visit us at: * www.prenhall.com/bermanevans

[edit] Book Details

[edit] Title

RETAIL MANAGEMENT

[edit] Author

Berman, Barry

[edit] ISBN

0130263346

[edit] Published

14/08/2000

[edit] Publisher

Prentice-Hall

[edit] Binding

hardback

[edit] Retail Price

43.99 (GBP)

[edit] Typical Price Online

43.99 (GBP)

[edit] Buy Book Online

If you wish to purchase RETAIL MANAGEMENT, written by Berman, Barry and published by Prentice-Hall on 14/08/2000 then we have listed a few select online book retailers who can provide good value and service.

ISBN 0130263346


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